Social Media and Arts Management

Social Media & Arts ManagementSocial media and social networks have become popular in our country, and the number of active users is constantly rising. Their influence of such media can be seen in the market, businesses, and in the community in general. It is also extending to the arts.

The seminar, which Lida Tsene coordinates, introduces participants to the role of social media and social networks in the field of arts management. It looks at the new skills that all culture professionals need to develop to meet the challenges of the new digital and highly networked era.

Course units:
• Defining the Social Media culture
• Social Media and knowledge economy: ‘the wisdom of the crowds”
• Arts Management and Social Media: changes and challenges
• Creating cooperative networks
• Building connections with the public: the process of ‘co-curation’
• Utilizing Social Media for fundraising
• Planning campaigns on Social Media
• Innovation and new technologies
• Education 2.0: Social Media and education in cultural organizations

Lida Tsene holds a PhD from Panteion University in social media and social responsibility. She obtained her first degree from the Department of Communication, Media and Culture from the same university where she now works as a research and teaching associate. She has also taught at the Department of Informatics and Mass Media of the Patras Technological Educational Institute and in the post-graduate program for “Quality Journalism and New Technologies". She has worked in communications, journalism, Corporate Social Responsibility and cultural management and has organized festivals, exhibitions and educational workshops. Since 2005 she has been the Public Relations Manager of Comicdom Press. For the last several years she has cooperated with the Hellenic American Union in organizing Comicdom Con Athens, which draws more than 10,000 visitors each year.

A recognized Center for Lifelong Learning (ΚεΔιΒιΜ2) that has been granted a license of operation by the National Organization for the Certification of Qualifications and Vocational Guidance (ΕΟΠΠΕΠ).

Registration Form (In Greek, 335kb)



Course Code CU807
Department Cultural Affairs
Instructor Lida Tsene
Instruction Languages EL
Level Introductory
Who should attend Graduates and students of the Social Sciences, Humanities, Economics and Schools of Fine Arts
Certificate of AttendanceYes
Offered OnlineYes
Course Fees €120.00


Days and Hours Start Date End Date Hours per Week
Online 08/10/2018 23/11/2018
Last Update At: 2018/10/15 - 14:05:43



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Division of Cultural Affairs
Massalias 22,
10680 Athens
Tel.: 2103680052, 2103680047
Fax: 2122222629



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